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Bitdefender announces new distribution partnership with Bluechip Infotech

May 2020


The new alliance will support the rapid local growth of Bitdefender and help extend its offer to SMB partners across Australia

Bitdefender, a global cybersecurity leader, has today announced a new distribution partnership with Australian channel specialists, Bluechip Infotech.

With over two decades of experience in the local SMB sector and a significant presence Australia wide, Bluechip’s expansive network of customers and technical expertise strengthen Bitdefender’s existing security and Managed Service Provider (MSP) offerings, staff training and partner portal.
 

“Since our official entry into the AU market in March 2019, the brand has grown from strength to strength,” said Joe Sykora, Bitdefender Vice President, World Wide Channels.

“With the announcement of a new strategic distribution partnership with Bluechip, we have greatly expanded our capability in the SMB market covering both MSPs and resellers which reaffirms our commitment to the Australian market”.

For Bluechip Infotech, the partnership strengthens the businesses already impressive reseller network across Australia, bolstering the brands presence in the increasingly ubiquitous cybersecurity market.

“The Bitdefender addition to the Bluechip Infotech portfolio will strengthen our overall value proposition in the cyber security landscape and reinforce our position and ability to service the Australian SMB, mid-market and Service Provider business sector,” said Johnson Hsiung, Bluechip Infotech Managing Director.

“We are excited about the market opportunity Bitdefender provides to both our direct and in-direct partners, who are constantly on the lookout for innovative ways to increase net new revenue streams.”

“Our channel partners have proven an essential ingredient in our success, and we look forward to working closely with Bluechip, locally, to serve and protect even more businesses in the region,” said Joe Sykora.

“Bitdefender protects over 500 million systems in over 150 countries. This partnership puts us in a strong position to extend our expertise to thousands of SMB Partners across Australia.”

To learn more about Bitdefender’s channel offering, visit;

https://www.bitdefender.com/partners/